A Practical Guide to Color Contrast for UI Design

Why Color Contrast is a Pillar of Good Design

Color contrast is the difference in brightness (luminance) between two colors. In UI design, this typically means the contrast between text and its background.

While it might seem like a minor detail, it’s one of the most critical aspects of usability and accessibility. Good contrast ensures that your content is readable for everyone, including:

People with low vision.
Users with color vision deficiencies (color blindness).
Anyone using a screen in bright sunlight or a dimly lit room.
Users on low-quality monitors.

In short, designing for good contrast is designing for everyone. It’s a foundational element of inclusive design.

Understanding the WCAG Contrast Ratios

The Web Content Accessibility Guidelines (WCAG) provide a clear, mathematical way to measure contrast. The ratio ranges from 1:1 (white on white) to 21:1 (black on white).

There are two main levels of compliance to know:

Level AA (The Standard)

This is the most common accessibility target and is a legal requirement for many websites.

Normal Text: Requires a contrast ratio of at least 4.5:1.
Large Text: Requires a ratio of at least 3:1.
- WCAG defines “large text” as 18pt (24px) or larger, or 14pt (18.66px) and bold.

Level AAA (Enhanced)

This is a stricter standard for sites where readability is paramount, such as text-heavy articles or government websites.

Normal Text: Requires a contrast ratio of at least 7:1.
Large Text: Requires a ratio of at least 4.5:1.

You can instantly check your own color combinations against these standards using our free Color Contrast Checker tool.

Quick Checks for Your Design (Before You Measure)

Before you even open a tool, you can spot potential issues with these simple techniques.

The Squint Test: Step back from your screen and squint your eyes until the design becomes blurry. Does your text or UI element merge into its background? If it’s hard to distinguish, your contrast is likely too low.
The Grayscale Test: Convert your design to grayscale. If you can’t easily differentiate between elements or read the text, you are relying too much on color and not enough on contrast. Important information should still be clear in black and white.

While these tests are helpful, they are subjective. Always confirm your results with a reliable tool.

How to Fix Low-Contrast Colors

Fixing a low contrast ratio doesn’t mean you have to abandon your brand palette. Often, small, targeted adjustments are all that’s needed.

Let’s say you have a light gray text (#888888) on a white background (#FFFFFF). This has a contrast ratio of only 2.9:1, failing the AA standard for normal text.

Here are your options:

1. Darken the Text (or Lighten the Background)

This is the most direct fix. By changing the text color to a darker gray like #767676, the ratio jumps to 4.54:1, which passes the AA standard. This small tweak is often unnoticeable aesthetically but makes a huge difference in readability.

2. Increase the Font Size or Weight

If you are committed to a specific color, you can make it pass by increasing its size. In our example, if the #888888 text is made large and bold (e.g., 14pt bold or 18pt regular), its 2.9:1 ratio would fail for normal text but almost pass the 3:1 requirement for large text. This is a good option for headlines.

3. Don’t Rely on Color Alone

For UI elements like links or error states, never use color as the only indicator.

Links: A low-contrast blue link might be hard to see. Ensure all links are also underlined, especially in body text.
Error Messages: Don’t just make the text red. Add an icon (like a warning triangle) and bold text to draw attention to the message.

The Golden Rule

When in doubt, aim for a 4.5:1 ratio for all important text. This simple rule will ensure your designs are accessible, professional, and easy for everyone to use. Make contrast checking a regular part of your design workflow, not an afterthought.